Hotel capital markets · Europe
Quiet access.
Clear judgement.
Hotels only.
Ellermark advises owners, investors and developers on hotel acquisitions, disposals, repositioning and capital. Most of our work never reaches the open market.

01 / Positioning
A specialist adviser for an asset class that refuses to behave like any other.
A hotel is property, an operating business and a brand proposition at once. We price all three, identify the buyers who understand the opportunity, and run a discreet process from first appraisal to completion.
Why Ellermark02 / Advisory
One asset class.
Five lines of work.
Acquisitions
Sourcing, underwriting and negotiation for buyers—on and off market.
02Disposals
Sale mandates run as a controlled process, openly marketed or strictly private.
03Development advisory
Site appraisal, scheme testing and funding for new-build and conversion.
04Operator selection
Brand searches, competitive processes and agreement negotiation.
05Capital sourcing
Equity and debt for acquisitions, portfolios and development schemes.

European hotel investment, H1 2026: fewer deals, better assets
European hotel transactions reached €9.4bn in the first half, 10 per cent below last year but 11 per cent above the ten-year average. Price per room reached a decade high.
Read the note